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  1. Article ; Online: Is Generation Z Ready to Engage in Entomophagy? A Segmentation Analysis Study.

    Kamenidou, Irene Eirini / Mamalis, Spyridon / Gkitsas, Stergios / Mylona, Ifigeneia / Stavrianea, Aikaterini

    Nutrients

    2023  Volume 15, Issue 3

    Abstract: This study examines the behavior and attitudes of adult Generation Z cohort members in relation to entomophagy. Specifically, it explores their familiarity with insect consumption, prior experience, and willingness to consume certain insect-based foods ... ...

    Abstract This study examines the behavior and attitudes of adult Generation Z cohort members in relation to entomophagy. Specifically, it explores their familiarity with insect consumption, prior experience, and willingness to consume certain insect-based foods and drinks. Lastly, the Z cohort is segmented based on their behavior and attitudes. Through online quantitative research, a valid sample of 742 questionnaires was collected. Data analysis included descriptive statistics, reliability analysis, factor, hierarchical cluster, and K-means cluster analysis, as well as chi-square tests. Results revealed that 41.4% are familiar with what insect consumption is, and no one had previously engaged in entomophagy. The insect-based food that the Z cohort is most willing to try is bakery products containing insect flour. The 88.5% of the Z cohort is not willing to replace meat protein with insect protein, and 20.4% are interested in obtaining more information about entomophagy. Moreover, 6.3% of the Z cohort is "willing" to participate in sensory tests, but when contact information was requested, only one factual name with phone number was provided. Segmentation of the Z cohort's behavior was performed based on eight variables and four segments were identified: the "Future potential insect consumers" (29.1%), the "Rejecters" (26.7%), the "Disgusted, prefer to starve" (22.2%), and the "Inconsistent" (22.0%). Overall, the Z cohort is not food neophobic, but is unwilling to engage in entomophagy. Communication strategies are suggested to increase awareness and provide information about entomophagy and its benefits.
    MeSH term(s) Humans ; Adult ; Animals ; Reproducibility of Results ; Consumer Behavior ; Food ; Insecta ; Health Knowledge, Attitudes, Practice
    Language English
    Publishing date 2023-01-19
    Publishing country Switzerland
    Document type Journal Article
    ZDB-ID 2518386-2
    ISSN 2072-6643 ; 2072-6643
    ISSN (online) 2072-6643
    ISSN 2072-6643
    DOI 10.3390/nu15030525
    Database MEDical Literature Analysis and Retrieval System OnLINE

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  2. Article ; Online: Achieving a Covid-19 Free Country: Citizens Preventive Measures and Communication Pathways.

    Kamenidou, Irene Eirini / Stavrianea, Aikaterini / Liava, Christina

    International journal of environmental research and public health

    2020  Volume 17, Issue 13

    Abstract: The Coronavirus Disease 2019 (COVID-19) has spread on a global scale in an extremely short time, causing hundreds of thousands of deaths, and, at the same time, triggering extreme panic. Prevention in medicine is considered the best protection action for ...

    Abstract The Coronavirus Disease 2019 (COVID-19) has spread on a global scale in an extremely short time, causing hundreds of thousands of deaths, and, at the same time, triggering extreme panic. Prevention in medicine is considered the best protection action for individuals in order to avoid infections. This study investigates whether Greek citizens (
    MeSH term(s) Adolescent ; Adult ; Aged ; Betacoronavirus ; Body Temperature ; COVID-19 ; Cluster Analysis ; Communicable Disease Control/methods ; Coronavirus Infections/prevention & control ; Cough ; Dyspnea ; Female ; Fever ; Greece ; Health Communication ; Humans ; Male ; Middle Aged ; Pandemics/prevention & control ; Pneumonia, Viral/prevention & control ; SARS-CoV-2 ; Self Report ; Surveys and Questionnaires ; Young Adult
    Keywords covid19
    Language English
    Publishing date 2020-06-27
    Publishing country Switzerland
    Document type Journal Article
    ZDB-ID 2175195-X
    ISSN 1660-4601 ; 1661-7827
    ISSN (online) 1660-4601
    ISSN 1661-7827
    DOI 10.3390/ijerph17134633
    Database MEDical Literature Analysis and Retrieval System OnLINE

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  3. Article ; Online: Achieving a Covid-19 Free Country

    Irene (Eirini) Kamenidou / Aikaterini Stavrianea / Christina Liava

    International Journal of Environmental Research and Public Health, Vol 17, Iss 4633, p

    Citizens Preventive Measures and Communication Pathways

    2020  Volume 4633

    Abstract: The Coronavirus Disease 2019 (COVID-19) has spread on a global scale in an extremely short time, causing hundreds of thousands of deaths, and, at the same time, triggering extreme panic. Prevention in medicine is considered the best protection action for ...

    Abstract The Coronavirus Disease 2019 (COVID-19) has spread on a global scale in an extremely short time, causing hundreds of thousands of deaths, and, at the same time, triggering extreme panic. Prevention in medicine is considered the best protection action for individuals in order to avoid infections. This study investigates whether Greek citizens ( N = 3359) take the necessary precautions to prevent developing the COVID-19 disease, and it segments them based on homogenous behavior groups. Lastly, it provides communication techniques that should be implemented, targeting each citizen segment for a long-term COVID-19 free country. Data analysis revealed the extent of the applied precaution measures. The ones most applied by citizens were to avoid non-mandatory transportation, contact with individuals with respiratory symptoms, and individuals of high risk for severe illness (vulnerable groups). On the other hand, the least applied measures are daily checks of body temperature, monitoring for fever, cough, or dyspnea, use of a face mask when in public places, or when using public transportation. Additionally, cluster analysis revealed five groups of citizens based on self-reported behavior, namely, the Meticulous Proactive Citizens, the Self-isolated Citizens, the Cautious Citizens, the Occasionally Cautious Citizens, and the Unconcerned Citizens. Communication strategies targeting each segment are also discussed.
    Keywords COVID-19 ; SARS-CoV-2 ; preventive behavior ; research ; segmentation ; marketing communication ; Medicine ; R
    Subject code 306
    Language English
    Publishing date 2020-06-01T00:00:00Z
    Publisher MDPI AG
    Document type Article ; Online
    Database BASE - Bielefeld Academic Search Engine (life sciences selection)

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  4. Article ; Online: Generational Differences toward Organic Food Behavior

    Irene (Eirini) Kamenidou / Aikaterini Stavrianea / Evangelia-Zoi Bara

    Sustainability, Vol 12, Iss 6, p

    Insights from Five Generational Cohorts

    2020  Volume 2299

    Abstract: One of the pathways to sustainable food consumption behaviour is the purchase and consumption of organic food products. This paper offers insights into the behaviour exercised by five generational cohorts toward organic products, i.e., Generation Z, ... ...

    Abstract One of the pathways to sustainable food consumption behaviour is the purchase and consumption of organic food products. This paper offers insights into the behaviour exercised by five generational cohorts toward organic products, i.e., Generation Z, Generation Y, Generation X, Baby Boomers, and the Silent Generation. A qualitative and quantitative research methodology is implemented, with the field research providing 1562 valid questionnaires over a nine-month period. Generational differences are explored in terms of purchasing behaviour, attitudes, and the effect of the economic crisis on the purchasing of organic food. Results unveil that all generational cohorts demonstrate a favourable attitude toward organic food, and they identify the economic crisis as an effect of low purchase behaviour. Additionally, findings reveal that in all cases, generational cohort differences do exist. Government policy through marketing communications can be adapted to determine the advantages of organic food compared to conventional ones, persuade consumers about the benefits, and, thus, reinforce favourable attitudes in association with economic crisis conditions.
    Keywords sustainable food consumption ; organic food ; multigenerational cohorts ; consumer behavior ; generation z ; generation y ; generation x ; baby boomers ; silent generation ; marketing communications ; Environmental effects of industries and plants ; TD194-195 ; Renewable energy sources ; TJ807-830 ; Environmental sciences ; GE1-350
    Language English
    Publishing date 2020-03-01T00:00:00Z
    Publisher MDPI AG
    Document type Article ; Online
    Database BASE - Bielefeld Academic Search Engine (life sciences selection)

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  5. Article ; Online: Knowledge Assessment of COVID-19 Symptoms: Gender Differences and Communication Routes for the Generation Z Cohort.

    Kamenidou, Irene Eirini / Stavrianea, Aikaterini / Mamalis, Spyridon / Mylona, Ifigeneia

    International journal of environmental research and public health

    2020  Volume 17, Issue 19

    Abstract: This paper explores the generation Z (Gen Z) cohort's self-assessed knowledge regarding the coronavirus disease 2019 (COVID-19) symptoms as well as their interest in acquiring information and learning more about the transmission and spread of the severe ... ...

    Abstract This paper explores the generation Z (Gen Z) cohort's self-assessed knowledge regarding the coronavirus disease 2019 (COVID-19) symptoms as well as their interest in acquiring information and learning more about the transmission and spread of the severe acute respiratory syndrome coronavirus 2 (SARS-COV-2 virus) and the COVID-19 symptoms. Additionally, it investigates gender differences in self-assessed knowledge of COVID-19 symptoms. Field research employing a nonprobability sampling method with an online questionnaire resulted in collecting 762 valid questionnaires. Data analysis included descriptive statistics, factor and reliability analysis, and the independent sample
    MeSH term(s) Betacoronavirus ; COVID-19 ; Communication ; Coronavirus ; Coronavirus Infections/epidemiology ; Female ; Health Knowledge, Attitudes, Practice ; Humans ; Information Seeking Behavior ; Male ; Pandemics ; Pneumonia, Viral/epidemiology ; SARS-CoV-2 ; Symptom Assessment
    Keywords covid19
    Language English
    Publishing date 2020-09-23
    Publishing country Switzerland
    Document type Journal Article
    ZDB-ID 2175195-X
    ISSN 1660-4601 ; 1661-7827
    ISSN (online) 1660-4601
    ISSN 1661-7827
    DOI 10.3390/ijerph17196964
    Database MEDical Literature Analysis and Retrieval System OnLINE

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  6. Article ; Online: Knowledge Assessment of COVID-19 Symptoms

    Irene (Eirini) Kamenidou / Aikaterini Stavrianea / Spyridon Mamalis / Ifigeneia Mylona

    International Journal of Environmental Research and Public Health, Vol 17, Iss 6964, p

    Gender Differences and Communication Routes for the Generation Z Cohort

    2020  Volume 6964

    Abstract: This paper explores the generation Z (Gen Z) cohort’s self-assessed knowledge regarding the coronavirus disease 2019 (COVID-19) symptoms as well as their interest in acquiring information and learning more about the transmission and spread of the severe ... ...

    Abstract This paper explores the generation Z (Gen Z) cohort’s self-assessed knowledge regarding the coronavirus disease 2019 (COVID-19) symptoms as well as their interest in acquiring information and learning more about the transmission and spread of the severe acute respiratory syndrome coronavirus 2 (SARS-COV-2 virus) and the COVID-19 symptoms. Additionally, it investigates gender differences in self-assessed knowledge of COVID-19 symptoms. Field research employing a nonprobability sampling method with an online questionnaire resulted in collecting 762 valid questionnaires. Data analysis included descriptive statistics, factor and reliability analysis, and the independent sample t -test. Results reveal that overall symptom knowledge was assessed higher than the self-assessed knowledge of the 13 specific symptoms. No gender differences were detected regarding self-assessed knowledge of the following COVID-19 symptoms: cough, dyspnea, anorexia, productive cough with expectoration (phlegm), headache, and diarrhea. On the other hand, for self-assessed overall knowledge of COVID-19 symptoms, as well as self-assessed knowledge of COVID-19 symptoms related to fever and fatigue, myalgia (muscle pain), pharyngodynia, nausea–vomitus, hemoptysis, and abdominal pain, the t -tests conducted showed that there are statistical differences in knowledge assessment between male and female subjects. Based on the outcomes, the paper provides marketing communication practices targeting this young generation cohort to raise awareness so that Gen Z’ers may react effectively if these symptoms are observed and, thus, request medical assistance.
    Keywords generation Z cohort ; COVID-19 symptoms ; knowledge assessment ; gender differences ; marketing communication ; Medicine ; R
    Subject code 150 ; 310
    Language English
    Publishing date 2020-09-01T00:00:00Z
    Publisher MDPI AG
    Document type Article ; Online
    Database BASE - Bielefeld Academic Search Engine (life sciences selection)

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  7. Article ; Online: Mining Textual and Imagery Instagram Data during the COVID-19 Pandemic

    Dimitrios Amanatidis / Ifigeneia Mylona / Irene (Eirini) Kamenidou / Spyridon Mamalis / Aikaterini Stavrianea

    Applied Sciences, Vol 11, Iss 4281, p

    2021  Volume 4281

    Abstract: Instagram is perhaps the most rapidly gaining in popularity of photo and video sharing social networking applications. It has been widely adopted by both end-users and organizations, posting their personal experiences or expressing their opinion during ... ...

    Abstract Instagram is perhaps the most rapidly gaining in popularity of photo and video sharing social networking applications. It has been widely adopted by both end-users and organizations, posting their personal experiences or expressing their opinion during significant events and periods of crises, such as the ongoing COVID-19 pandemic and the search for effective vaccine treatment. We identify the three major companies involved in vaccine research and extract their Instagram posts, after vaccination has started, as well as users’ reception using respective hashtags, constructing the datasets. Statistical differences regarding the companies are initially presented, on textual, as well as visual features, i.e., image classification by transfer learning. Appropriate preprocessing of English language posts and content analysis is subsequently performed, by automatically annotating the posts as one of four intent classes, thus facilitating the training of nine classifiers for a potential application capable of predicting user’s intent. By designing and carrying out a controlled experiment we validate that the resulted algorithms’ accuracy ranking is significant, identifying the two best performing algorithms; this is further improved by ensemble techniques. Finally, polarity analysis on users’ posts, leveraging a convolutional neural network, reveals a rather neutral to negative sentiment, with highly polarized user posts’ distributions.
    Keywords Instagram ; COVID-19 ; communication ; social media ; machine learning ; intent classification ; Technology ; T ; Engineering (General). Civil engineering (General) ; TA1-2040 ; Biology (General) ; QH301-705.5 ; Physics ; QC1-999 ; Chemistry ; QD1-999
    Subject code 006
    Language English
    Publishing date 2021-05-01T00:00:00Z
    Publisher MDPI AG
    Document type Article ; Online
    Database BASE - Bielefeld Academic Search Engine (life sciences selection)

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  8. Article: Achieving a Covid-19 Free Country: Citizens Preventive Measures and Communication Pathways

    Kamenidou, Irene Eirini / Stavrianea, Aikaterini / Liava, Christina

    Int. j. environ. res. public health (Online)

    Abstract: The Coronavirus Disease 2019 (COVID-19) has spread on a global scale in an extremely short time, causing hundreds of thousands of deaths, and, at the same time, triggering extreme panic. Prevention in medicine is considered the best protection action for ...

    Abstract The Coronavirus Disease 2019 (COVID-19) has spread on a global scale in an extremely short time, causing hundreds of thousands of deaths, and, at the same time, triggering extreme panic. Prevention in medicine is considered the best protection action for individuals in order to avoid infections. This study investigates whether Greek citizens (N = 3359) take the necessary precautions to prevent developing the COVID-19 disease, and it segments them based on homogenous behavior groups. Lastly, it provides communication techniques that should be implemented, targeting each citizen segment for a long-term COVID-19 free country. Data analysis revealed the extent of the applied precaution measures. The ones most applied by citizens were to avoid non-mandatory transportation, contact with individuals with respiratory symptoms, and individuals of high risk for severe illness (vulnerable groups). On the other hand, the least applied measures are daily checks of body temperature, monitoring for fever, cough, or dyspnea, use of a face mask when in public places, or when using public transportation. Additionally, cluster analysis revealed five groups of citizens based on self-reported behavior, namely, the Meticulous Proactive Citizens, the Self-isolated Citizens, the Cautious Citizens, the Occasionally Cautious Citizens, and the Unconcerned Citizens. Communication strategies targeting each segment are also discussed.
    Keywords covid19
    Publisher WHO
    Document type Article
    Note WHO #Covidence: #621597
    Database COVID19

    Kategorien

  9. Article: Knowledge Assessment of COVID-19 Symptoms: Gender Differences and Communication Routes for the Generation Z Cohort

    Kamenidou, Irene Eirini / Stavrianea, Aikaterini / Mamalis, Spyridon / Mylona, Ifigeneia

    Int. j. environ. res. public health (Online)

    Abstract: This paper explores the generation Z (Gen Z) cohort's self-assessed knowledge regarding the coronavirus disease 2019 (COVID-19) symptoms as well as their interest in acquiring information and learning more about the transmission and spread of the severe ... ...

    Abstract This paper explores the generation Z (Gen Z) cohort's self-assessed knowledge regarding the coronavirus disease 2019 (COVID-19) symptoms as well as their interest in acquiring information and learning more about the transmission and spread of the severe acute respiratory syndrome coronavirus 2 (SARS-COV-2 virus) and the COVID-19 symptoms. Additionally, it investigates gender differences in self-assessed knowledge of COVID-19 symptoms. Field research employing a nonprobability sampling method with an online questionnaire resulted in collecting 762 valid questionnaires. Data analysis included descriptive statistics, factor and reliability analysis, and the independent sample t-test. Results reveal that overall symptom knowledge was assessed higher than the self-assessed knowledge of the 13 specific symptoms. No gender differences were detected regarding self-assessed knowledge of the following COVID-19 symptoms: cough, dyspnea, anorexia, productive cough with expectoration (phlegm), headache, and diarrhea. On the other hand, for self-assessed overall knowledge of COVID-19 symptoms, as well as self-assessed knowledge of COVID-19 symptoms related to fever and fatigue, myalgia (muscle pain), pharyngodynia, nausea-vomitus, hemoptysis, and abdominal pain, the t-tests conducted showed that there are statistical differences in knowledge assessment between male and female subjects. Based on the outcomes, the paper provides marketing communication practices targeting this young generation cohort to raise awareness so that Gen Z'ers may react effectively if these symptoms are observed and, thus, request medical assistance.
    Keywords covid19
    Publisher WHO
    Document type Article
    Note WHO #Covidence: #891604
    Database COVID19

    Kategorien

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